Today, businesses need to be able to predict demand and trends to stay in line with any sudden market changes and economy swings. This is exactly where forecasting tools, powered by Data Science, come into play, enabling organizations to successfully deal with strategic and capacity planning. Smart forecasting techniques can be used to reduce any […]
Online advertising industry is bigger than you think The past decade has seen a huge growth in online advertising. It is an enormous industry with brands expected to pour over 30 billion of dollars in 2014. Online advertising provides companies with instant feedback and publishers more knowledge about their users. Advertisers are very interested in […]
